Do you recognize any of this?

We live in a conntected world that is more and more digital, disruptive and volatile. It is uncertain, it is complex, it is ambiguous and diverse.

You are very passionate about what you do, and what you believe in. You love bringing the best out of people. You want to make a difference in the world, and contribute on a high level. For you, there is no work-life balance, because all seems to be interwoven, it is all one. You care for people, engage with all your heart, body and soul for your projects and undertakings to come to fruition. You give it all.

And there are times, where you feel exhausted, empty, alone, missunderstood, or lost. However, you still keep pushing, your mind overrides your heart's and body's intuition and needs. You start to blame, complain or you withdraw more and more, get rulebound or overly controlling. Your stress level is high, you find yourself in depressive moods, and you are not aware, or ignore the signs of a risk to get burned out. Unconsciously it has become the new norm to feel and go through life this way.

Either you become aware of it on time, or you might experience a painful wake up call: your health is at stake, your career takes a turn, or you worry about loved ones.

Does any of this sound familiar to you? Are you in transition or at a crossroad? And are you looking for an effective and healthy way forward? 

How would it be to feel energized, fulfilled and at peace with yourself, instead? To love who you are, to engage in alignment with your values, and how you want to serve in this world? How would it be to live, love and lead your life from a place of authenticity, love and truth, to be in caring relationships and to contribute with impact?

Let's find out together how this transformation process could look like for you! 

Acknowledge. Align. Accelerate.

Change from the Soul

& Lead from the Heart

It is the most effective & lasting way

to transform from surviving to thriving.

Iris Patricia Furer

Transformation Coach

INSIDEOUT Coaching Furer led by Iris Patricia Furer is a boutique company for transformational coaching and mentoring of C-level executives in business and corporate to transform from unconscious surviving to conscious thriving with fundamental impact.

Recognize. Commit. Transform.

Transformation is a fundamental leap of growth in your consciousness. You make bigger steps in less time, with more impact on a personal and professional level. It is the opposite to the stressful mindset of "higher, faster, further".

Transformation is about flexibility, clarity and depth. It is about mental, emotional and spiritual growth and health - mind, heart, body and soul together. You build a healthy response to life and its demands. You recognize and accept life's lessons, you take the learnings, you forgive and move on: feeling liberated, empowerd and fulfilled. You live a life with positive impact, effectiveness and significance.

Clients experiences - recommendations

"Iris has a gift of reaching our deeper selves. Her method is surprising.

However, given recent learning on neuroscience and how the brain actually works, one can appreciate why this transformative approach is so impactful.

Using her skills and empathy, Iris helps lower rationalisations and intellectual barriers to identify and reach those emotional triggers that mark or impair us. Often, they are ones we don’t associate to the feeling until we go through the process.

She's helped me with a big life change, applying for leadership roles, and braving a new path in an uncertain time.

Even after working with Iris for a couple of months, I’d catch myself carrying on ahead of something and thinking: I don’t need a coaching session, ‘I’m good’. Then I’d think again and schedule one because working with Iris makes me ‘great’."

Elizabeth, Policy and Public Affairs Executive (France and Canada)

About Profilingvalues:
"I had the opportunity to use the profilingvalues tool in support of a coaching process. I was tremendously surprised how accurate the report helped to identify areas of where I have potential to grow, and thus it provided excellent support for my further learning experience. I can clearly recommend profilingvalues as it helps to generate a holistic picture of your “can’s” and “want’s”! I highly appreciated the discussion of the results with the expert Iris Patricia Furer as it provided some further insights."

Felix, Germany (Pharmaceutical Industry)

I highly recommend Iris as a coach. Key benefits I have experienced are:

  • Working through barriers that have built up over time and in a period of transition have needed to be addressed both personally and professionally
  • Feeling stronger and re-empowered to take new steps personally and professionally
  • Inspired to look at my professional life differently and relieved to be honest about it being a new phase.


The key is to be open and ready for the approach. If you are looking for a more traditional life coach to help you further then perhaps Iris is not what you are looking for. If you are seeking to grow, learn more about yourself and opportunities and transform your path then Iris is a perfect match!

[... read full testimonial here...]

A.H., International Connector and Multicultural Expert, Europe/USA/Asia

"Iris Patricia Furer has a sensitive, respectful and appreciative way to guide through the depths of the soul and so I could face my fears and insecurities,

and I felt after each session to have been rewarded for my future life and bit by bit I came to myself and my true identity."


S. F., HR-Specialist, Switzerland 

"All sustainable success is built on personal performance.

I have got to know Iris as the catalyst to help me build this sound and stable basis for performing at my personal best, and in line with my best self.

Her unique talent in helping people dig as deep as needed into any issues or perceived barriers, and resurface same yet different, at the “next level”,

helping people to access, unfold and live their personal potential is something that I greatly appreciate and admire."


Petra S., Head of Global Marketing, Switzerland

"The Profilingvalues analysis at the beginning of the coaching reinforced my self-confidence and gave me new hope that I can succeed even if it is a difficult period in my life."


K. D., Projectmanager, France

"[...] How does she help me and others?

Iris Patricia Furer has an extraordinary gift and talent which she brings to the table during her transformational coaching work. What specifically attracted me when we first met was what I would describe as her “Global Citizen” attitude. She looks beyond borders, barriers and limitations, inside and outside of people. This adds a lot of value to people’s wellbeing and to their own personal contribution in this world. Her unique in-depth way of coaching, the variety of tools she has at hand and her explorative questioning may be challenging at times – for me it certainly was. However, it has always been rewarding.

Her coaching style is discrete, respectful, compassionate and in a weird way fun, too."

[... read full testimonial here...]

EdK - Independent Entrepreneur & Talent Scout, The Netherlands

Personal recommendation:


"Iris Patricia Furer is a woman who has a rare combination of deep empathy and high level technical skills.

She works with her clients to produce genuine and lasting life transformation, on both personal and professional levels.

Her big-hearted, no-nonsense approach is ideal for anyone serious about turning their lives around and moving forward with passion, purpose and fulfilment.

I highly recommend her as a Life Transformation Coach."


Kevin Billett - Bestselling author, Light in the Heart of Darkness 
The surprising Truth About Depression and How to Free yourself Completely from its Grips.


Mutual trust, respect and a "click" are key to us working together. Discretion is a promise - one of many reasons why my clients refer people to me.

This world we live in is also beautiful, wonderful and magical. We try to control it and to manage our anxieties and fears. We face resistance, and we fail. So how to navigate in this faster and faster changing world? How to lead self and others best? How to be the leader and changemaker you want to be?

Transform from Unconscious Surviving to Conscious Thriving

with my unique 9 steps Triple A Spiral Transformation

Approach for Impactful Leadership:

You let go of what no longer serves you, mentally and emotionally; you will make conscious choices, stay open, available and curious; You will become firm and flexible in your decision making; you will learn to lead and follow, to be humble and authentic in your expression and exposure; You start to serve the highest good in alignment with your values, embrace and live paradoxical qualities at the same time; You walk your talk and talk your walk, enjoying life to the fullest.

The triple A's of my 9 step

Transformation Approach

In its core it is a simple, yet profound and very effective approach. And because we are humans, you might encounter some resistance, some fear and anxiety, some dismanteling of mistakes and illusions, some sweat and tears, and you might find yourself in some uncomfortable "showdown moments of truth", and benefit from powerful and liberating forgiveness. Believe me, I have been there, too. In all, and through all of it. 

It is not for the faint hearted. It needs this inner calling for truth and authenticity, this pull to want to go through your own unique transformation and grow as a human being. And it asks for this inner commitment to want to change, not knowing how exactly this will look and feel like, trusting the process.

get clarity & focus

design your new reality

"talk your walk"

You will change. Your perception will change. Situations around you will change. People will change. With you, the world will change. For the better.

And all you need is openness, willingness and courage to want to transform. Whether you are in transition, at a crossroad, or maybe your known world has started to crumble. All is welcome. You can transform and co-create a new life, it is possible. I am absolutely convinced you can do it, too.

I'm here to partner up with you and walk with you on your path of transformation. Step by step. To be the human being, the leader and changemaker you want to be and become.

This transformation process is honest, raw, exposing, revealing, accepting, forgiving and caring. Together we go beyond using traditional coaching methods. And our mission together continues where most coaches would stop: at the emotional, soul level.

Detox from your Past.

Free your Present.

Create your Future.

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INSIDEOUT Coaching Furer - Rotterdam, The Netherlands

registered Rotterdam Chamber of Commerce nr 62882120; VAT number NL002517890B09

*let there be light, love and truth - deus dabit vela*

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